CLO’s Marketing Survey Results: Outreach to Learners
Responses to question one: Please list the three most effective ways that you
conduct outreach to adult learners in your community
Word of mouth 19%
Media 15%
Includes items such as:
- General advertising
- Advertising in local paper
- Advertising on city buses
- Advertising in our local services guide
- Business card in local paper
- Newspaper
- Radio ads
- Phonebook ads
- Local cable channel
- Local TV coverage
- Public Service Announcements
- Yellow Pages advertising
Ontario Works 7%
Includes items such as:
- Ontario Works cheque inserts
- OW partnership
- Presentations to Ontario Works clients
- Work with OW staff
Community Events 8%
Includes items such as:
- Attending community events
- Sidewalk sales, fairs
- Mall events
- Information booth at our annual fall fair